A guide to becoming a stay at home mom influencer

For many mothers, being a stay-at-home mother is a personal choice but for some, it is not and can be very frustrating because there might exist a desire to pursue a career and be productive outside of the house. Motherhood is not easy. It is difficult and demanding and working plus taking care of a child seems impossible however it is manageable if you have the will and strength to do it. Instagram is a world-famous social media platform that allows users to share intimate parts of their lives with their followers via photos and videos. Apart from using it to connect to the people you know, brands and businesses use it to connect to their audience. Instagram is the platform that gave rise to the influencer and there are influencers of all kinds, including mothers. Becoming a mom influencer could be just the right fit for you and here’s what you need to know.

Why should you do it?

Being a stay-at-home mother can be unfulfilling sometimes because being in the house can give you a yearning to be out and about. A lot of mothers who stay at home don’t make an income and this can also be a cause of frustration. This is why being an influencer is such a fantastic idea for stay-at-home moms. Firstly, it can potentially make you some money which is great and secondly, you can create a community of other stay-at-home moms who would appreciate having an influencer represent them and their experience. But what do you need to start? Of course, you need an Instagram account – that is the first step towards becoming an influencer. The second step is gaining followers because they are the backbone of your influence. There are a few ways of making people aware of your existence on Instagram. You can either buy followers on growth services such as Growthsilo and start off big, or you can sit and wait patiently for the number of followers to grow by just posting regularly. As a stay-at-home mother, being an influencer is a great way to spend your time sensibly and share your knowledge and experiences to people that can relate to you. You can take your challenges and traumas and convert them into advice and tips for other mothers who might be experiencing the same thing that you are experiencing. Becoming a mom influencer is a great way to get inspired by your circumstances and you can establish something without having to leave the house or spend any money.

Be prepared for everything

The internet is full of negativity and once you have made the decision to be a mom influencer, you need to understand that there will be people that criticise and disagree with you and your choices. The internet loves to attack women and there is this narrative that exists that says mothers should not use their motherhood for their own interest or to make money. When faced with this kind of negativity, you need to keep your head up and persevere regardless. Remember, you cannot please everyone so just focus on pleasing yourself. Every mother has their own methods of doing things and sometimes there will be clashes. This should not discourage you or deter you from your mission of being a mom influencer.

Embrace changes

There are many niches on Instagram and changing niches at some point is worth considering. The more you establish yourself as an influencer, the more opportunities will present themselves to you and when they do, you should step out of your comfort zone and embrace them. Don’t run away from taking risks and exploring bigger niches. Also make sure to listen to feedback that you might be getting. Yes there are haters online but there are also people who give valuable feedback that can help you readjust your social media strategy and become a better influencer. It might be hard to

admit when a certain part of your campaign is not working or when others are right, but you need to keep an open mind.

Being a stay at home other does not have to be unfulfilling and boring. You can take this time and your experience and turn it into an opportunity where you can gain an influence, build a community fast by using many services available online and make some money. Mom influencers are not a saturated niche which gives you the upper hand. Remember that this market allows you to impact the lives of other stay at home mothers which is a great thing. Just remember to be prepared for anything including negative people and their opinions and always embrace changes on social media.

Speak Your Mind