Aurora – Are We There Yet? Review and Giveaway

If you’ve been visiting my blog for a while, you know that I love the products at Aurora World.
Aurora World is celebrating its 30th Anniversary this year and is helping parents gear up for summer travel with a line of plush accessories based on one of the company’s top selling characters, Cheeky Charlie™. Developed particularly for boys and girls ages three to seven years old, Aurora’s “Are We There Yet” collection features Cheeky and his jungle buddies as plush, backpacks, neck rests and even “My Name Is” ID tags.
“This will be Aurora’s top travel and destination collection. It was designed to keep kids comfortable, safe and happy before, during and after their trips in the car, bus, train or airplane,” says Michael Kessler, Aurora’s SVP of sales and marketing. “The initial response following the winter gift shows was overwhelming. We are already working to develop new ‘Are We There Yet’ collections for later this year and 2012.”

The collection features Cheeky Charlie and Gerome the Giraffe bean-filled plush(11.5”, MSRP: $11); Cheeky and Gerome “Keep Me Comfy” Neck Rests (10”, MSRP: $13); and four fully functional “By My Side” Backpacks (Cheeky, Gerome, Lion and Panda; 12”, MSRP: $17). Kessler says, “Parents will appreciate the precious ‘My Name Is’ ID Tags (MSRP: $6), available in a six style assortment including monkey, giraffe, lion, shark, panda and gator. “Each has a clip for hanging on a belt loop or backpack for example.” 

I received the Giraffe Neckrest.  This little guy is super cute!  He’s made of a soft fabric and features the cute detail work I’ve come to expect from Aurora products.  I think these will offer kids great comfort on long road trips, and I think kids will love the fun animal shapes!
Another product that I didn’t actually receive but that I absolutely love is the “By My Side Leads” (or kid leashes, as I like to call them.)  I think these are very useful, not just on vacations but anytime you’re out in a  crowded place, and Aurora World has some really cute choices available!

And finally, the Are We There Yet? line includes these My Name Is ID Tags.  On the back of each of these cute animals is a place for your child’s name and your contact information.  Simply clip this on your child, and it will be easy for someone to contact you in the event that you get separated from your child.  Brilliant!
On the Aurora retail site, check out the Cheeky Charlie page to see all the products from the Are We There Yet line. And don’t forget to “like” Aurora World  on Facebook.
Win it!  One Simply Sweet Home reader will win a My Name Is ID Tag.

How to Enter:  To Enter, please follow the instructions on the Rafflecopter Form.


Disclosure: I received products from Aurora World for review purposes. I was not otherwise compensated for this post. The opinions are my own.


  1. Kassi @ Truly Lovely says

    Thanks for the giveaway Jerri!!! Looks like a cute company!

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